Joined: 29 May 2003
|Posted: Thu May 29, 2003 2:46 pm Post subject: Any Language Schools Interested in Hotel English Teaching?
|I am trying to find a language school in the UAE, or a school with several branches there, which would like to offer a variety of hotel English courses in addition to its current array of General English courses. Do you know of any schools that might be interested?
With the Palm Island project under construction and the shortage of trained local labour, there is one area of ESP, which will become very significant, namely hotel English teaching.
There is great potential for this line of the English teaching business because being able to offer job-specific courses would not only enable the language school(s) to offer various job-specific hotel English courses to the public at its school(s), but also place English teachers in 5-star hotels, and conduct job-specific hotel pre-opening English training. (Any school that can do this for hotels will be in great demand.)
Moreover, the courses could be adapted for other customer service and hospitality related businesses, and include customer service training so that the language schools would not just be providing an English teaching service, but also enabling the client to increase its reputation for service and its revenue. The courses would appeal to learners in the general public because the courses would be helping them directly to find employment.
There are further possibilities after this. It would not be hard for the language school company to dominate the country's market in these areas within a year or two, while benefiting synergistically from an increased demand for its General English courses.
I have the expertise and experience in training and consulting in 5-star hotels, customer service training, course writing, hotel English teaching, and the other possibilities referred to above. I also have all the course materials needed. What I don't have is the physical structure of a language school business in the UAE to launch all of this from, which is why I am looking for (ideally) a chain of schools that is interested in the idea.
My role would be to help the language school company to develop this business in return for profit-sharing in the hotel English teaching and training side of the business that would be built up.
If you know of any schools that might be interested in the idea as a business, please let me know. I'd be most grateful.