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Driving in the KofSA

 
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scot47



Joined: 10 Jan 2003
Posts: 15330

PostPosted: Thu Apr 15, 2004 5:52 am    Post subject: Driving in the KofSA Reply with quote

Some time back the leading managers in Saudi Arabian Airlines decided they needed a new image.

The old slogan "PROUD TO SERVE YOU" was outdated and too often critics said it really meant "TOO PROUD TO SERVE YOU".

So the VP's decided to get together over a few days and hammer out a new slogan to show the world what Saudi Arabian Airlines could do. They convened a meeting in Florida (so they could have peace and quiet) and put their heads together with some of the best brains in Advertising. After 6 days they came up with :

"SAUDI ARABIA - YOU HAVE SEEN US DRIVE, NOW WATCH US FLY !"
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Boy Wonder



Joined: 29 Mar 2004
Posts: 453
Location: Clacton on sea

PostPosted: Thu Apr 22, 2004 7:57 am    Post subject: Reply with quote

Young man, I put it to you that you are with the utmost subtlety pulling our palonkas!
Even the maddest most frazzled and unprofessional freak in the whole of world advertising couldn't come up with something as laughable,insane and ludicrous as this!!!
I've seen driving in the KSA.....it ain't all that funny!
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scot47



Joined: 10 Jan 2003
Posts: 15330

PostPosted: Thu Apr 22, 2004 8:32 am    Post subject: Reply with quote

Boy Wonder

This is a good example of the phenomenon know to Earthlings as a "joke".

I expect to post more on this strange phenomenon later.
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Boy Wonder



Joined: 29 Mar 2004
Posts: 453
Location: Clacton on sea

PostPosted: Thu Apr 22, 2004 11:59 am    Post subject: Reply with quote

my apologies...the difference between what is real and a joke out here is disturbingly close.......
Here in Qatar...theres a law carrying a $1000 fine against you hanging your washing out in public!!!...it's part of the Qatar beautification scheme!
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