View previous topic :: View next topic |
Author |
Message |
Seoulman69
Joined: 14 Dec 2009
|
Posted: Sun Mar 03, 2013 5:02 am Post subject: Has anyone else noticed this, three. |
|
|
I've been watching a bit of tv recently. I like to watch the football on espn and the movie channels. When it comes to the adverts I've noticed that females are depicted in ways that some may consider old fashioned, or antiquated. I've yet to see an advert that shows an empowered woman. Related to this, why does Korea insist on infantilizing females, particularly young woman? And why do Korean woman encourage this behaviour but playing along with the charade?
Has anyone else noticed this, or do I just have too much time on my hands? |
|
Back to top |
|
|
Died By Bear
Joined: 13 Jul 2010 Location: On the big lake they call Gitche Gumee
|
Posted: Sun Mar 03, 2013 5:33 am Post subject: Re: Has anyone else noticed this, three. |
|
|
Seoulman69 wrote: |
I've been watching a bit of tv recently. I like to watch the football on espn and the movie channels. When it comes to the adverts I've noticed that females are depicted in ways that some may consider old fashioned, or antiquated. I've yet to see an advert that shows an empowered woman. Related to this, why does Korea insist on infantilizing females, particularly young woman? And why do Korean woman encourage this behaviour but playing along with the charade?
Has anyone else noticed this, or do I just have too much time on my hands? |
Because a very large portion of the money control/market is still controlled by men that secretly wish they had a young submissive lady at their feet, bowing and serving them. |
|
Back to top |
|
|
sligo
Joined: 15 Oct 2008
|
Posted: Sun Mar 03, 2013 5:55 am Post subject: |
|
|
The snickers advert shows a group of women in evening style dress with high heeled shoes making a hash of playing basketball, and then moaning that they are shit. After a bite of a snickers bar, they turn into strong men who are fairly competent at putting a spherical object through a ring. It seems that only men can excel in sports, even with a chocolate bar. |
|
Back to top |
|
|
jvalmer
Joined: 06 Jun 2003
|
Posted: Sun Mar 03, 2013 6:08 am Post subject: |
|
|
sligo wrote: |
The snickers advert shows a group of women in evening style dress with high heeled shoes making a hash of playing basketball, and then moaning that they are shit. After a bite of a snickers bar, they turn into strong men who are fairly competent at putting a spherical object through a ring. It seems that only men can excel in sports, even with a chocolate bar. |
I thought the commercial was hilarious. It's like that Betty White commercial playing football. |
|
Back to top |
|
|
3DR
Joined: 24 May 2009
|
Posted: Sun Mar 03, 2013 6:34 am Post subject: |
|
|
sligo wrote: |
The snickers advert shows a group of women in evening style dress with high heeled shoes making a hash of playing basketball, and then moaning that they are shit. After a bite of a snickers bar, they turn into strong men who are fairly competent at putting a spherical object through a ring. It seems that only men can excel in sports, even with a chocolate bar. |
I also thought it was hilarious, but I knew there would be people like you that would needlessly make it into an overblown feminist issue.
Fact...men are better than women at basketball on average. This shows in how poorly the WNBA does in comparison to the NBA.
There was nothing in the commercial about women not being able to excel in sports. Women can and do excel in sports, but on average, men are better. Nothing sexist about it at all. Take a chill pill. |
|
Back to top |
|
|
3DR
Joined: 24 May 2009
|
Posted: Sun Mar 03, 2013 6:38 am Post subject: Re: Has anyone else noticed this, three. |
|
|
Seoulman69 wrote: |
I've been watching a bit of tv recently. I like to watch the football on espn and the movie channels. When it comes to the adverts I've noticed that females are depicted in ways that some may consider old fashioned, or antiquated. I've yet to see an advert that shows an empowered woman. Related to this, why does Korea insist on infantilizing females, particularly young woman? And why do Korean woman encourage this behaviour but playing along with the charade?
Has anyone else noticed this, or do I just have too much time on my hands? |
What do you mean by infantilizing? Give examples. |
|
Back to top |
|
|
Julius
Joined: 27 Jul 2006
|
Posted: Sun Mar 03, 2013 7:46 am Post subject: Re: Has anyone else noticed this, three. |
|
|
Seoulman69 wrote: |
why does Korea insist on infantilizing females, particularly young woman? And why do Korean woman encourage this behaviour but playing along with the charade? |
Its not a charade, its the reality of how young agashis are supposed to be polite to older men.
Many young korean women I've worked with do the whole bow, cutesy small talk and offer tea to whichever honcho walks into the school. The ajoshi doesn't even have to be high status- it could be the repairman.
Its kind of sick to see because they would never do the same courtesy to foreigners, even if you hold a PhD. |
|
Back to top |
|
|
rollo
Joined: 10 May 2006 Location: China
|
Posted: Sun Mar 03, 2013 8:03 am Post subject: |
|
|
Westerners wory about the strangest things. Relax!! |
|
Back to top |
|
|
Steelrails
Joined: 12 Mar 2009 Location: Earth, Solar System
|
Posted: Sun Mar 03, 2013 8:24 am Post subject: |
|
|
Wait are we seriously wondering why commercials during sporting events are directed at the juvenile male mind?
Sorry, this isn't a Korean only phenomenon. Did we not watch sports at home? Every other ad is a beer or car ad.
Heck there's the whole annual GoDaddy.com Super Bowl kerfuffle? The Brent Musberger BCS hooplah?
I mean, sports have cheerleaders and swimsuit editions. Heck, men will turn off the TV if there are women play-by-play announcers or color commentators, sideline reporters are fine though.
What's next, wondering why WWE always has ads for Mountain Dew, Pizza, Video Games, and Doritos during its broadcast? |
|
Back to top |
|
|
andrewchon
Joined: 16 Nov 2008 Location: Back in Oz. Living in ISIS Aust.
|
Posted: Mon Mar 04, 2013 2:19 am Post subject: |
|
|
Korean advertising is as sophisticated as any other. You pitch to who ever will spend the money by making them feel good. In the case of Snickers Bar is 20-30 male. Watch shopping chanels and you'll see some emasculating ads. |
|
Back to top |
|
|
Seoulman69
Joined: 14 Dec 2009
|
Posted: Mon Mar 04, 2013 2:20 am Post subject: |
|
|
As a man I'm not that bothered about this issue. It was just something I noticed. However, for the sake of continuing the discussion I will play devil's advocate.
Quote: |
I also thought it was hilarious, but I knew there would be people like you that would needlessly make it into an overblown feminist issue.
Fact...men are better than women at basketball on average. This shows in how poorly the WNBA does in comparison to the NBA. |
Professional women basketball players are better than most men. Why didn't the snickers ad use them instead of other guys? Why didn't they start with glass wearing, bowl hair cut dweebs instead of women? Why did they use women at all? This advert just reinforces the belief in peoples heads that women aren't good at sports. The advert is not a professional game so there is a good chance that an all female team could beat the other team. Why did the ad makers feel the need to start with females? It just reinforces the Korean belief that women should stay within the boundaries of femininity imposed by Korean society.
Quote: |
What do you mean by infantilizing? |
Infantilize - treat (someone) as a child or in a way that denies their maturity
Quote: |
Wait are we seriously wondering why commercials during sporting events are directed at the juvenile male mind? |
No. I specified that I also watched the movie channels. |
|
Back to top |
|
|
Lazio
Joined: 15 Dec 2010
|
Posted: Mon Mar 04, 2013 2:41 am Post subject: |
|
|
Seoulman69 wrote: |
Why didn't they start with glass wearing, bowl hair cut dweebs instead of women? Why did they use women at all? |
Because they are celebrities. Those girls in that Snickers ad are the K-pop group: Sistar. Maybe it puts your theiry into a new perspective. |
|
Back to top |
|
|
cj1976
Joined: 26 Oct 2005
|
|
Back to top |
|
|
optik404
Joined: 24 Jun 2008
|
Posted: Mon Mar 04, 2013 3:35 am Post subject: |
|
|
I saw that Snickers ad, I thought it was funny. My gf told me the girls were singers.
I think it's pretty obvious that the majority of women in Korea don't seem to enjoy working out or playing sports. At least from what I've seen. At my gym, women just jump on the treadmill or bike or yoga. I've only seen two women lift. |
|
Back to top |
|
|
3DR
Joined: 24 May 2009
|
Posted: Mon Mar 04, 2013 9:37 am Post subject: |
|
|
Seoulman69 wrote: |
As a man I'm not that bothered about this issue. It was just something I noticed. However, for the sake of continuing the discussion I will play devil's advocate.
Quote: |
I also thought it was hilarious, but I knew there would be people like you that would needlessly make it into an overblown feminist issue.
Fact...men are better than women at basketball on average. This shows in how poorly the WNBA does in comparison to the NBA. |
Professional women basketball players are better than most men. Why didn't the snickers ad use them instead of other guys? Why didn't they start with glass wearing, bowl hair cut dweebs instead of women? Why did they use women at all? This advert just reinforces the belief in peoples heads that women aren't good at sports. The advert is not a professional game so there is a good chance that an all female team could beat the other team. Why did the ad makers feel the need to start with females? It just reinforces the Korean belief that women should stay within the boundaries of femininity imposed by Korean society.
Quote: |
What do you mean by infantilizing? |
Infantilize - treat (someone) as a child or in a way that denies their maturity
Quote: |
Wait are we seriously wondering why commercials during sporting events are directed at the juvenile male mind? |
No. I specified that I also watched the movie channels. |
Hmmm...most women aren't good at sports.
Could an all pro female team beat an average male team at basketball? Of course.
Key word here is PRO. Do you really think you can take the average woman who dresses in heels and skirts everyday, pit them against grown men who have played sports all their lives, and they will win?
I mean it's not even a sexist issue to me. There are differences between men and women physically which allow more men to excel at sports than women.
Again, not saying there are no women who aren't good at sports, because I have a lot of favorite women athletes. But there is a reason why there are men's and women's divisions at the high school, college, and pro level.
People are offended by everything nowadays. |
|
Back to top |
|
|
|