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LongShiKong
Joined: 28 May 2007 Posts: 1082 Location: China
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Posted: Sat Jul 21, 2012 3:44 pm Post subject: What Q's would you ask the parents of the kids you teach? |
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I posted this on the General Discussions Forum but should've posted here first:.
I wrote: |
Since I want to start teaching kids on my own this fall here in China, I need a much clearer understanding of the attitudes and opinions of parents. It's always been Chinese teaching staff who communicate with parents on a regular basis. It's clear parents care little about the goings on in the school as long as their child appears to be learning something. Most don't even read or seek translation of the comments I write in the communication booklets I fill in after every lesson. They're just so trusting.
But what about when I start out on my own without an established school brand to fall back on and in a place where nobody knows me? The objective of my survey will be as much marketing as research. I'll need one survey for parents of preschoolers who haven't yet studied English and another for school-aged kids. If I can get parents to consider the value of placing their child, along with others in the company of a foreigner for a few hours a week (perhaps in one of their homes), then I may have an edge over the competition. At the very least, the survey will test parents on their receptiveness to this approach.
But just asking for perceptions of a particular private language school would be pointless. Instead, I'll need to start by getting a sense of the attitudes and education of the parents which will help contextualize the relationship between the following that I'll need to determine in how I write the questions:
a) the level of academic success parents want for their child and how much;
b) the child's attitude toward and the extent to which they fulfill that expectation;
c) the nature of parental support in attempting to achieve that expectation.
I guess the next step is to come up with a set of assumptions to prove or disprove before actually writing the questions.
Any feedback at this stage greatly appreciated. |
Original thread:
How would you come up with a Survey of Young Learner Parents |
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zactherat
Joined: 24 Aug 2011 Posts: 295
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Posted: Sat Jul 21, 2012 7:18 pm Post subject: |
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i don't know.. my supervisor asks the parents way to many questions about things they know jack shit about, but they feel like they should have an opinion, and then they raise concerns that aren't actually concerns.. just crap they spout out so they can come off like an involved guardian.
you're going to ask about perceived levels of academic success?
like they look at the criteria for getting an A? or they just look at the A? |
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The Great Wall of Whiner

Joined: 29 Jan 2003 Posts: 4946 Location: Blabbing
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Posted: Sat Jul 21, 2012 11:10 pm Post subject: |
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What would I ask parents?
How much are the fees for the children to study here?
Some schools strictly monitor/control interaction between teachers and students' parents. Some questions that the parents might have for you would be damaging for the school.
Many parents believe that the foreign teachers are making a lot of money--over 20,000 a month-- yet when they find out that they are only making a paltry 5000-8000 a month they are angry at the school for being lied to.
Q: Why would the school lie about such a thing?
A: Justify the high fees and put a higher value on the use of foreign teachers
My previous employer told the students that he paid me 290 RMB a month. When students starting finding our that I was earning only 12,000 RMB a month they simply didn't believe me. They were sure I was making much, much more.
More than one reason why some schools insist that you are not to talk about your salary... |
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Kysorb

Joined: 30 Jul 2010 Posts: 253 Location: Beijing
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Posted: Sun Jul 22, 2012 1:01 am Post subject: |
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I'd ask them why do their kids have bruises occasionally on their face. |
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Silent Shadow
Joined: 18 Oct 2007 Posts: 380 Location: A stones throw past the back of beyond
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Posted: Mon Jul 23, 2012 2:01 am Post subject: |
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Following on from a good point Zactherat touched on. As a university teacher I would ask parents:
"Are you only or primarily interested in your child getting high scores, passing exams and acquiring that sacred degree, or do you want them to really learn and develop their skills and character?"
I wouldn't word the question exactly like that, but I would seek an answer to it. |
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GeminiTiger
Joined: 15 Oct 2004 Posts: 999 Location: China, 2005--Present
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Posted: Mon Jul 23, 2012 2:27 am Post subject: |
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Silent Shadow wrote: |
Following on from a good point Zactherat touched on. As a university teacher I would ask parents:
"Are you only or primarily interested in your child getting high scores, passing exams and acquiring that sacred degree, or do you want them to really learn and develop their skills and character?"
I wouldn't word the question exactly like that, but I would seek an answer to it. |
If you need to ask this question you don't know China very well, yet. No ribbing intended, on either you or the Chinese. It's just a fact that most of parents just want their kids to get a higher paying job. Personal development be dammed. |
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NoBillyNO

Joined: 11 Jun 2012 Posts: 1762
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Posted: Mon Jul 23, 2012 3:05 am Post subject: |
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Personal development is view as a parental "GPS" system with "favorite places" marked by timely achievements.
I would request home numbers so I could indicate when the offspring is under achieving in class projects. Using this info has been an asset in classroom motivation. |
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kungfuman
Joined: 31 May 2012 Posts: 1749 Location: In My Own Private Idaho
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Posted: Mon Jul 23, 2012 6:16 am Post subject: |
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Don't you think their parents also lied and cheated their way to a higher score for a better job?
What makes you think they care about how their children are learning? |
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Brian Hugh
Joined: 07 Jan 2012 Posts: 140 Location: China
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Posted: Mon Jul 23, 2012 6:57 am Post subject: |
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You Good? Ni hao. No point in asking them questions. A phone number would be good not for reporting misbehavior, but incase something happens to the kid. Chinese tend to be a little slow with basic things like taking care of emergencies. |
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NoBillyNO

Joined: 11 Jun 2012 Posts: 1762
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Posted: Mon Jul 23, 2012 9:13 am Post subject: |
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Quote: |
A phone number would be good not for reporting misbehavior, but incase something happens to the kid. |
An emergency is the schools responsibility but a call to the parents can and has in my experience motivated the child into a better learning attitude.
Quote: |
Don't you think their parents also lied and cheated their way to a higher score for a better job?
What makes you think they care about how their children are learning? |
The first question would be pure speculation and the answer to the second would be "why would you think they don't care?" if a teacher is accessible to the parents then it is possible that the teacher may learn something themselves. |
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Silent Shadow
Joined: 18 Oct 2007 Posts: 380 Location: A stones throw past the back of beyond
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Posted: Tue Jul 24, 2012 12:14 pm Post subject: |
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kungfuman wrote: |
Don't you think their parents also lied and cheated their way to a higher score for a better job?
What makes you think they care about how their children are learning? |
It's not what I think, it's what I know! I won't know the answers until I ask the questions.
As nobillyNO so astutely, replied, what makes you think they don't care?
Graduates in China need more than degrees to survive in modern Chinese society as the competition and requirements in the work environment are ferocious. More than a few graduates have informed me of how difficult they found the work environment after they graduated and how lost they felt. Their high exam scores and degrees got their feet in the door, but were of little use to them, later. Quite a few quit and were clearly unprepared for what awaited them. Those who lied and cheated, as you mentioned would, no doubt, have found it even more difficult.
It's quite possible that some of their parents lacked some of the skills, fortitude, and discipline needed when they started their careers, and may hope their offspring are not similarly unprepared. |
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Silent Shadow
Joined: 18 Oct 2007 Posts: 380 Location: A stones throw past the back of beyond
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Posted: Tue Jul 24, 2012 12:27 pm Post subject: |
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GeminiTiger wrote: |
Silent Shadow wrote: |
Following on from a good point Zactherat touched on. As a university teacher I would ask parents:
"Are you only or primarily interested in your child getting high scores, passing exams and acquiring that sacred degree, or do you want them to really learn and develop their skills and character?"
I wouldn't word the question exactly like that, but I would seek an answer to it. |
If you need to ask this question you don't know China very well, yet. No ribbing intended, on either you or the Chinese. It's just a fact that most of parents just want their kids to get a higher paying job. Personal development be dammed. |
It's quite possible that many parents realize that their offspring will not acquire a high paying job because of the amount of competition they will face. Some will realize that as their children will have to work their way up to the yearned for high salary, skill, discipline and sticking power will be required, too. |
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Lobster

Joined: 20 Jun 2006 Posts: 2040 Location: Somewhere under the Sea
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Posted: Tue Jul 24, 2012 5:37 pm Post subject: |
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Look, they need you to take care of the kids because both parents are working and the grandparents aren't around. Having the kid in school with other kids let's them socialize and the parents can say they are doing what they can to move the kids along. If they actually learn something, it's a bonus. Why do you think the summer and winter camps are so popular?
RED |
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Denim-Maniac
Joined: 31 Jan 2012 Posts: 1238
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Posted: Tue Jul 24, 2012 9:42 pm Post subject: |
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I wonder if you might be over-thinking it LSK?
A close friend of mine who is a parent to a 4 year old, and is part of Chinese growing middle class recently had her daughter in a pre-school learning English at the weekend. She just wanted her daughter to get familiar with English, and have fun. The daughter didnt find it fun, so they stopped sending her to the class. And I think that is the key for pre-schoolers - fun. And Id imagine the Disney model is doing well for that exact reason. Colourful and fun. I dont think you need to consider much more than that for that age group.
Slightly older children? Assuming their parents are under 35, I would 'guess' that most parents would have been exposed to some English, although their skills would often be rusty and I would think they would just expect their children to have some very basic communicative competence. Are tests really important for such young children?? Im not so sure they are ... but in a race to 'keep up with the Jones', many Chinese parents (I feel) want their children to have access to English learning for reasons of face, and to avoid any disadvantage their peers may have by attending training schools etc.
I would think the successful approach to this kind of business would be less focus on learning motivation and language learning backgrounds etc, and greater focus on something you can show parents which includes colour, music, interactivity and fun.
Not that you cant 'teach' - but I dont think its always going to be the most important thing in the sector you are aiming at. And this isnt something unique just to China methinks. |
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Brian Hugh
Joined: 07 Jan 2012 Posts: 140 Location: China
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Posted: Wed Jul 25, 2012 1:12 am Post subject: facades |
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Having been in China and Korea before 1997 I think there are misconceptions about the wealth of many school owners. I helped many owners get started in China. I keep in touch but no longer teach for them.
Owners have big cars not because they are rolling in tuition money, but because they have borrowed from the bank. They have silent partners who are impressed by things like expensive cars and cell phones.
The only way to calculate is to count the students and how much they pay. Other countries you should be making half of what they are taking in. If you calculate that each student is paying 20 rmb for class you should be getting ten rmb per student. It is just a rule of thumb. Lee Yang's franchized schools would pay a teacher 100 rmb per class of 50 and they would be paying somewhere in the neighborhood of 20 rmb an hour. |
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