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NOVA is a sinking ship
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Omeo



Joined: 08 Feb 2005
Posts: 245

PostPosted: Thu Jan 11, 2007 5:03 am    Post subject: Reply with quote

I have a question about all this. I'm looking at teaching with Nova this fall. How worried should I be that they're going belly up? Will we get any advanced warning and maybe have time to find another school? Any guesses as to when they might go down?
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ripslyme



Joined: 29 Jan 2005
Posts: 481
Location: Japan

PostPosted: Thu Jan 11, 2007 5:06 am    Post subject: Reply with quote

Omeo wrote:
I have a question about all this. I'm looking at teaching with Nova this fall. How worried should I be that they're going belly up? Will we get any advanced warning and maybe have time to find another school? Any guesses as to when they might go down?


1.) be afraid. be very afraid.
2.) you might get however long it takes you to read the "out of business" sign on the front door when you show up for work.
3.) you may get lucky and they'll go under before you buy your plane ticket for Japan.
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JimDunlop2



Joined: 31 Jan 2003
Posts: 2286
Location: Japan

PostPosted: Thu Jan 11, 2007 5:22 am    Post subject: Reply with quote

Heh.. Ironic that the company name, in Spanish: "No va" means: "doesn't go."

Who knows if some day NOVA will indeed "not go" anymore.
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cafebleu



Joined: 10 Feb 2003
Posts: 404

PostPosted: Thu Jan 11, 2007 6:21 am    Post subject: Omeo - maybe this will help Reply with quote

I lived in Japan for quite some time (but certainly nothing like the decade or over that many old hands have lived in Japan), and I have to say I never worked for NOVA but I do know that this whole "Nova is going down" has been around since the mid 90s at least.

I moved to Japan in the late 90s and even then my first employer who run the eikaiwa at which I was teaching theorised that Nova was in trouble and there were rumours it wouldn't be around for much longer.

However, no doubt it's not making the money it did before but that's true of the eikaiwa industry generally. There is also probably some truth to the rumour that Nova is being run by a loan company (and they aren't known for being particularly honest businesses) and maybe they write off its losses for tax purposes? Who knows.

If you're thinking of working for Nova, try and get sent to a Honshu branch in a big city -Tokyo, Osaka, Nagoya, etc. If the branch you're working at collapses you'll have so many more options for other work.

I lived in Kyushu and I would say while the lifestyle's good, working for a chain school that then axes your branch and leaves you with no job is going to be much tougher to cope with. Population-wise, the smaller population will leave you with less work opportunities. I would put Honshu cities on my preference list if in your position.
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Omeo



Joined: 08 Feb 2005
Posts: 245

PostPosted: Thu Jan 11, 2007 6:34 am    Post subject: Reply with quote

I hate to ask about something that's already been discussed, but I don't know how I'd search for the answer to this one: Which schools will hire you when you're in mid-contract with Nova and which schools won't. I know I saw a thread on this, or at least a few messages but, again, I don't know how I'd look for it.

I'd actually rather NOT bail out on Nova in less than a year if they're nice enough to hire me, but I need to keep my options open and that means knowing where to run in the event of imminent doom.
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Glenski



Joined: 15 Jan 2003
Posts: 12844
Location: Hokkaido, JAPAN

PostPosted: Thu Jan 11, 2007 12:27 pm    Post subject: Reply with quote

NOVA is the largest chain school in Japan. Ok, so big companies have gone down, but NOVA's language school is a side business to an insurance corporation, which probably won't let it sink. Feel safe.
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ripslyme



Joined: 29 Jan 2005
Posts: 481
Location: Japan

PostPosted: Thu Jan 11, 2007 10:57 pm    Post subject: Reply with quote

Glenski wrote:
NOVA is the largest chain school in Japan. Ok, so big companies have gone down, but NOVA's language school is a side business to an insurance corporation, which probably won't let it sink. Feel safe.


I wonder if NOVA could do so badly to pull the insurance corporation down with it.... Laughing btw, what's the name of the insurance corporation?
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Sweetsee



Joined: 11 Jun 2004
Posts: 2302
Location: ) is everything

PostPosted: Fri Jan 12, 2007 12:58 am    Post subject: Reply with quote

I hear Nova cleans up on the housing part of the deal.
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furiousmilksheikali



Joined: 31 Jul 2006
Posts: 1660
Location: In a coffee shop, splitting a 30,000 yen tab with Sekiguchi.

PostPosted: Fri Jan 12, 2007 1:20 am    Post subject: Reply with quote

NOVA is sure to change their method of employing teachers before going under. I wouldn't be surprised if they switched to a GABA-style of "employing" teachers. That is making them all sub-contracted and paying them by the hour.

The only problem with this approach, though, is that they won't be able to employ from abroad as their employment package wouldn't attract anyone.

Of course, there is a possibility that they don't care about the losses but are undercutting the opposition such as AEON, GEOS and ECC until one or more of them fold first. I think it's a war of attrition and all the companies are taking hits.
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Brooks



Joined: 16 Jan 2003
Posts: 1369
Location: Sagamihara

PostPosted: Fri Jan 12, 2007 1:27 am    Post subject: Reply with quote

Nova just expanded too much. When they were just by express train stops, that was fine but then they were located by local stations or even farther away from stations. They just have too many schools and not enough customers.
Downsizing seems inevitable.

Their advertising used to work well, but now, I don`t think so.
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Apsara



Joined: 20 Sep 2005
Posts: 2142
Location: Tokyo, Japan

PostPosted: Fri Jan 12, 2007 1:36 am    Post subject: Reply with quote

This kind of discussion about Nova is nothing new. In 1999 when I was working for them I heard all the same things, and here they are, 8 years later, still holding on. I wouldn't worry too much.
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shuize



Joined: 04 Sep 2004
Posts: 1270

PostPosted: Fri Jan 12, 2007 1:54 am    Post subject: Reply with quote

As noted above, rumors of Nova's collapse have been floating around for years. But as also mentioned, Nova would likely restructure and close less profitable branches before going under entirely. That in itself would take some time. I don't think anyone coming from overseas needs to be overly concerned.
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Venti



Joined: 19 Oct 2006
Posts: 171
Location: Kanto, Japan

PostPosted: Fri Jan 12, 2007 2:03 am    Post subject: Reply with quote

Brooks wrote:
Nova just expanded too much. When they were just by express train stops, that was fine but then they were located by local stations or even farther away from stations. They just have too many schools and not enough customers.
Downsizing seems inevitable.


The biggest problem came from NOVA opening two or more schools in the same general vicinity (Starbucks seems to be quite successful at doing this - maybe NOVA could learn something from them). School managers were actually badmouthing the other local NOVA schools while locked in a fierce competition with them. NOVA has responded by proposing (have already begun to do so, I believe) to close down the extra schools in areas where they have overexpanded.

Brooks wrote:
Their advertising used to work well, but now, I don`t think so.


Their TV commercials have been reported to be somewhat of a hit with Japanese TV viewers.

NOVA still hires lots of new teachers and have been, reportedly, quite short-staffed for most of the last 12 months.
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Hoser



Joined: 19 Mar 2005
Posts: 694
Location: Toronto, Canada

PostPosted: Fri Jan 12, 2007 3:11 am    Post subject: Reply with quote

Yes NOVA has closed down quite a few of their smaller branches and shipped the students to larger branches. Or they have converted the smaller schools to 'kids only' schools.
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