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Best place to run a private language school?
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TwinCentre



Joined: 22 Mar 2007
Posts: 273
Location: Mokotow

PostPosted: Tue Jun 08, 2010 3:47 pm    Post subject: Reply with quote

Well, you gotta be good to retain your students. If you're good, no problem.
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gaijinalways



Joined: 29 Nov 2005
Posts: 2279

PostPosted: Thu Jun 10, 2010 5:22 am    Post subject: Reply with quote

It's not that simple all the time. Sometimes students have life changes; graduate from uni, change jobs, get married.. and they perhaps no longer live near enough to take lessons with you. Student priorities also change as well, suddenly they want to study Chinese or accounting, and the budget and schedule may not be able to accomodate that new subject and yours.
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Justin Trullinger



Joined: 28 Jan 2005
Posts: 3110
Location: Seoul, South Korea and Myanmar for a bit

PostPosted: Thu Jun 10, 2010 5:32 am    Post subject: Reply with quote

Or the economy can change and they can no longer afford what they used to be able to. Or...it goes on and on.

Student retention is important. Most centers and teachers spend some time working on implementing strategies to maintain student numbers. Being good is one strategy, but if it's the only one you've got, then God help you.

And know that a certain amount of turnover is to be expected in any case.

While you're working hard to retain students, you also have to be thinking about where you'll get new ones.


Best,
Justin
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TwinCentre



Joined: 22 Mar 2007
Posts: 273
Location: Mokotow

PostPosted: Thu Jun 10, 2010 2:06 pm    Post subject: Reply with quote

I have been running my own operation for a while now, and I have found student retention and healthy turn-over is all about being 'good'. If you lose students through general life-problems etc, then they will pass on your name to others...providing that you are 'good'.

Of course, you have to market yourself well etc.

Be good
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Isla Guapa



Joined: 19 Apr 2010
Posts: 1520
Location: Mexico City o sea La Gran Manzana Mexicana

PostPosted: Thu Jun 10, 2010 5:25 pm    Post subject: Reply with quote

I'm thinking of a school where I once worked where an "advanced" class consisted of three students: one was (maybe) intermediate, one was (almost) lower intermediate, and the third could barely speak. They were all satisfied customers because they were in the so-called advanced class. And two of them were thinking of taking the teacher-training course once they had finished the course I had with them Rolling Eyes .
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