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toteach
Joined: 29 Dec 2008 Posts: 273
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Posted: Thu Jan 02, 2014 5:47 am Post subject: Business English advice sought |
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I've inherited Business English classes for non-English majors. The FAO hasn't got the exact list of classes from the teaching department, though I don't expect to even know until I arrive... Still I'd like to have some info on what to expect with Business English classes. (Each will be two 45-minute periods).
I've taught oral English and writing, but this will be my first experience with a content area course. Can anyone currently (recently?) teaching Business English tell me what to expect? Any teaching materials suggested to pick up in the Western World? |
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doogsville
Joined: 17 Nov 2011 Posts: 924 Location: China
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Posted: Thu Jan 02, 2014 8:37 am Post subject: |
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Do they have a textbook? If not, get one, and make sure the students get a copy too. I use the Market Leader books for non English majors, which are okay, but not brilliant. I also use the Cambridge BEC books for English majors, which are very good, but may be a bit too difficult for your non English majors. Both come with teachers books, the Market leader one is not good, but the BEC one is, since it has all the answers. In my experience there are too few resources online to make not having a textbook an option for a BE class. |
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Banner41
Joined: 04 Jan 2011 Posts: 656 Location: Shanghai
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Posted: Thu Jan 02, 2014 8:43 am Post subject: |
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I also use the Market Leader books. Not perfect but a good start. They are good for one-one lessons and small groups with the case studies. |
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D-M
Joined: 30 Nov 2013 Posts: 114
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Posted: Thu Jan 02, 2014 9:26 am Post subject: Re: Business English advice sought |
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[quote="toteach"]
I've taught oral English and writing, but this will be my first experience with a content area course.quote]
I would suggest that teaching business English and teaching business are very different. The former isnt a content course IMHO. Your oral English class background should be fairly similar in content to your business English classes I think. Just the functions of your target language needs to be tailored to business needs. |
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choudoufu

Joined: 25 May 2010 Posts: 3325 Location: Mao-berry, PRC
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Posted: Thu Jan 02, 2014 10:13 am Post subject: |
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plan all you want, but the reality is that your non-engrish majors
speaking ability will likely be limited to "hello banana!"
odds are, you'll be teaching a very low-level oral engrish course
that just happens to be called business engrish. |
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muffintop
Joined: 07 Jan 2013 Posts: 803
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Posted: Thu Jan 02, 2014 12:59 pm Post subject: |
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choudoufu wrote: |
plan all you want, but the reality is that your non-engrish majors
speaking ability will likely be limited to "hello banana!"
odds are, you'll be teaching a very low-level oral engrish course
that just happens to be called business engrish. |
Indeed.
I've yet to come across an actual Business English class. Though I've taught about 5 of them.
For a year I taught 12 employees of the same company....only one could comprehend anything when I tried to teach something remotely associated to business. The 11 others were all...."hello banana!"
I no longer teach Business English. it's not worth it. I've seen too many young adults and adults who think they should be able to learn it without actually knowing how to...um...speak English. It's likely different for Uni's but at private gigs....I really have to wonder what the salespeople are telling these customers. Way to set up realistic expectations! |
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Babala

Joined: 28 Jan 2005 Posts: 1303 Location: Henan
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Posted: Thu Jan 02, 2014 1:22 pm Post subject: |
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I would also suggest the Market Leader series. Get Market Leader One as it is the lowest level in the series.
Another great supplement that I use is the Business Builder series by Paul Emmerson. There are 3 books in the series. It's all handouts and they deal with a variety of business topics.
Other than the student's English level, the other issue you will have to deal with is that they have no clue about business. Don't be surprised at the crazy and unrealistic ideas they come up with. |
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doogsville
Joined: 17 Nov 2011 Posts: 924 Location: China
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Posted: Thu Jan 02, 2014 1:57 pm Post subject: Re: Business English advice sought |
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D-M wrote: |
I would suggest that teaching business English and teaching business are very different. The former isnt a content course IMHO. Your oral English class background should be fairly similar in content to your business English classes I think. Just the functions of your target language needs to be tailored to business needs. |
Indeed, always try to remember, especially with the lower level students, that it's the language rather than the culture of business that you're teaching them, especially if they are uni students or others who have no business experience.
I tell all my BE students in the first class that probably about 90% of the English used in business is just plain vanilla English, and that they need to work on that too. |
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Bud Powell
Joined: 11 Jul 2013 Posts: 1736
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Posted: Thu Jan 02, 2014 2:44 pm Post subject: |
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"... I tell all my BE students in the first class that probably about 90% of the English used in business is just plain vanilla English, and that they need to work on that too..."
Starting them off with that bit of sage advice will do a lot to assuage their anxiety.
OP:
Most BE books present common terms such as bill of lading, VAT, business proposal, and the like. The chapters are usually presented by category to teach them the terms of each area of any business such as shipping, billing, human resources, compensation, taxation, etc..
The Cambridge books I've seen are really good for the advanced speaker. They address issues pertaining to business, not just terminology. |
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NoBillyNO

Joined: 11 Jun 2012 Posts: 1762
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Posted: Fri Jan 03, 2014 1:26 am Post subject: |
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is there a chapter on customer service and "shrinkage" ..not the Jerry Seinfeld kind but the the stock kind.... |
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Banner41
Joined: 04 Jan 2011 Posts: 656 Location: Shanghai
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Posted: Fri Jan 03, 2014 2:39 am Post subject: |
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I have been very fortunate to have students who were "ready" for business English. Their conversational English is pretty good so lessons become more of a discussion of case studies than simple English. Companies pay good money for people who can take their staff to the next level. Mostly the foreign companies trying to operate in China with a Chinese staff. They need to be able to communicate actual business to higher ups in other countries. They need to be able to understand and respond on conference calls where they cannot see the person. You also need to take account where the company is "Home Based". I work for a French company so their English obviously has a French accent. Even though a company may come from Germany, Spain, France...etc....the communication is done in English. There is a ton of pressure on the managers here to be able to give business reviews in English with Q&A. Little of the terminology is "vanilla". There are actually complex business terminology that you would have in any MBA program in the US. Most of the managers have MBA's from schools here but now need to translate that knowledge into English. Having a business background is a huge plus.
So, back to the op and as a couple have suggested, Market Leader is a good start for the novice with enough challenging content as you progress to later modules. Yet, the book is just a starting point. I have built a curriculum that is specific to the company that I work for and it took about a year for me to become familiar with what they do. It is in the medical industry so there were terms that I had to learn and am still learning everyday. Good luck! |
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choudoufu

Joined: 25 May 2010 Posts: 3325 Location: Mao-berry, PRC
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Posted: Fri Jan 03, 2014 3:04 am Post subject: |
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hey op, i was given 'business negotiations' last year. the textbook of course
was chock full of "common terms such as bill of lading, VAT, business proposal,
and the like" to be taught to the hello banana crowd with no idea of
business according to chinese models, and had none of the life experience
you'd expect of 20-yo college students.
for appearances, tried to use the textbook for the first week or so.
after that, went with a class geared more to marketing and advertising,
which allows for all sorts of really groovy individual and group projects. |
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Non Sequitur
Joined: 23 May 2010 Posts: 4724 Location: China
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Posted: Fri Jan 03, 2014 7:14 am Post subject: |
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The Oxford English for Careers series covers a number of topics.
I've got Tourism vol 1 of 3, but would hesitate to throw it at students with poor English.
On the + side it's got nice tourism pics - air stewards and the like, so it would get student buy-in as an aid to seeing themselves in their industry.
I developed a cocktail party game with recognising standard international airport signs and other tourism related things like 'What is the difference between inbound and outbound tourism? etc |
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toteach
Joined: 29 Dec 2008 Posts: 273
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Posted: Fri Jan 03, 2014 8:27 am Post subject: |
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Are the books mentioned in the above replies--Market Leader, Business Builder, Oxford English for Careers, Cambridge BEC--readily available in China? (No clue if the class is assigned a book yet, but I'd like to cover my bases and have some supplemental materials for myself...). |
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Banner41
Joined: 04 Jan 2011 Posts: 656 Location: Shanghai
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Posted: Fri Jan 03, 2014 8:46 am Post subject: |
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They are all on Taobao or amazon.cn. Can have them in like a day or two. |
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