Korean Job Discussion Forums

[Khunopie]

A sad day for breakfast lovers everywhere. In noodle-speak you could say he "pasta-way". My condolences to Mayor McCheese, Ronald and the Hamburglar. R.I.P Sir McMuffin...

Herb shaped the way people started their day with his spin on eggs benedict. IMO the Canadian bacon was the scene stealer in this gastronomic classic. Guess I'm having pancakes tomorrow...



http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2008/03/27/wmuffin127.xml

The man who invented the Egg McMuffin and helped McDonald's crack the breakfast market has died aged 89.


Herb Petersen, inventor of the Egg McMuffin,, has died aged 89
Herb Petersen was working for the fast food chain in Santa Barbara, California, in 1972 when the head of the company, Ray Kroc, visited. Petersen told Kroc he had come up with "a crazy idea - a breakfast sandwich" and demonstrated what was to become a staple of the chain's menu.

"It consisted of an egg that had been formed in a Teflon circle, with the yolk broken, and was dressed with a slice of cheese and a slice of grilled Canadian bacon," Kroc recalled in his 1987 memoir, Grinding It Out: The Making of McDonald's.

Kroc at first was "boggled" by way it was served, "open-face on a toasted and buttered English muffin ... But then I tasted it, and I was sold. Wow! I wanted to put this item into all of our stores immediately."

The recipe was tweaked and perfected and rolled out across the chain the following year after making its debut at a restaurant in Santa Barbara that Peterson co-owned with his son, David Peterson. The sandwich became an immediate hit and one of McDonald's signature items. As Kroc writes in his memoir: "The advent of the Egg McMuffin opened up a whole new area of potential business for McDonald's, the breakfast trade."

Peterson, who died peacefully at his Santa Barbara home, began his career with McDonald's as vice-president of the company's advertising firm where he wrote the chain's first national slogan, "Where Quality Starts Fresh Every Day."

He eventually became a franchisee and was co-owner and operator of six McDonald's restaurants in the Santa Barbara area at the time of his death. Monte Fraker, vice president of operations for McDonald's restaurants in Santa Barbara, said Peterson "was very partial to eggs Benedict," and was working on creating something similar when he came up with the Egg McMuffin.

Although semi-retired, Peterson, who is survived by his wife, son and three daughters, continued to visit all six of his stores in the Santa Barbara area until last year when his health began to deteriorate.

advertisement"He would talk to the customers, visit with the employees. He loved McDonald's," Fraker said. At 300 calories (110 from fat) the Egg McMuffin, although high in salt and cholesterol, is actually the lowest-calorie breakfast sandwich McDonald's offers.

Website www.thedailyplate.com helpfully points out that 61 minutes of disco dancing or 17 minutes of uphill cross-country skiing is enough to burn off the calories from one.

The sandwich even inspired a special type of toaster that features not only wide slots for toasting muffins but an egg poaching tray enabling McMuffin fans to create their own version at home in minutes.

One, the Back to Basics Egg-and-Muffin 2-Slice Toaster and Egg Poacher, promises "the drive-thru breakfast without the drive!" .

[Froggy Parker]

The classic egg mcmuffin is insanely good. I love it. Too bad in Korea they have sausage and bacon versions, but not the ham one. They also don't have royale with cheese here, right? The two best items on the menu, mysteriously extracted.

[Khunopie]