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KT: Time to globalize Korean food.

 
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Gollywog



Joined: 14 Jun 2008
Location: Debussy's brain

PostPosted: Thu Oct 16, 2008 3:40 pm    Post subject: KT: Time to globalize Korean food. Reply with quote

Today, Korea; Tomorrow, the World!

What is it with Korea and their globalization this, globalization that?

First it was globalizing Hangeul, now it is globalilzing Korean food.

http://www.koreatimes.co.kr/www/news/special/2008/10/178_32754.html

Is their no limit to their conceit and self-delusion?

Most Koreans don't have the faintest idea what foreign food tastes like because they either don't go abroad or don't eat anything but Korean food when they do. They don't even know there are other spices in the world besides red pepper, don't know what they taste like, and don't know that other cuisines use red peppers.

Yet they have this bizarre idea that the rest of the food in the world must taste much worse than Korean food, and that the world will be clamoring for more once they taste it.

Listen up, Korea: The word "globalization" doesn't mean what you think it does. It means becoming integrated with the rest of the world, part of the global community. It doesn't mean turning the rest of the world into a clone of Korea. Several countries tried this, including Nazi Germany and Japan, and the recipients of their thoughtful generosity were not impressed.

And, yes, I'm saying that if Korea had the military might, this is precisely what they would do, make the rest of the world speak and write in Korean, eat Korean food, use ondol heating, take off their shoes before entering a school, etc., "for their own good."

Koreans are closet cultural imperialists.

Quote:
Campaign Starts to Globalize Korean Food

By Kim Hyun-cheol
Staff Reporter

Kimchi and Korean barbeques may be just about the only Korean dishes the world knows about but the list will grow quickly, if Korea's plan to go global with its indigenous cuisine pans out.

As a first step to globalize ``hansik,'' or Korean cuisine, campaigns both at the government and private level will look to increase the number of Korean restaurants overseas to 40,000 by 2017, and promote the uniqueness and healthy nature of the food. Quality goes with quantity and a stamp of approval will be given only to those that meet a strict set of standards.

Chang Tae-pyong, minister of food, agriculture, forestry and fisheries, announced the culinary globalization plan at a ceremony on the sidelines of the inaugural Korea Food Expo 2008 (KFE), at the Agrotrade Center in southern Seoul. The exposition, which continues through Sunday, is attracting big crowds, offering a panoramic view of Korean cuisine through exhibitions of ingredients, cooking demonstrations and dishes.

``Culinary globalization is a priority so a budget will be earmarked toward that end,'' Chang said.

Kim Jong-kyu, the ministry's chief manager of the Food Expo operations team said, ``Once the number of Korean restaurants overseas increases, more people, especially residents there, will have a better chance to enjoy Korean food,''

Prime Minister Han Seung-soo also attended the ceremony, along with dozens of ambassadors to Seoul. Han said, ``This year will mark the start for globalization of Korean food.''

Other measures to promote Korean cuisine to becoming one of the world's most famous five by 2017 includes the introduction of a national qualification system for overseas Korean restaurants, more investment in research and development for the food industry and fostering quality cooks specialized in Korean dishes.

A seminar was held following the ceremony, shedding light on other countries' cases of successful food globalization.

Bruno Libralon, director of the Italian Culinary Institute for Foreigners, made a presentation on reasons behind Italy's success in its global food promotion, and Edward Kwon, chief chef of the Burj Al Arab Hotel, a world renowned Dubai-based hotel, introduced the latest global culinary trend as a reference to Korea's food promotion.

Expo organizers say that the one-week event is an opportunity for producers and consumers to build mutual trust and gain a vision for food-related industries and businesses as a promising growth engine.

Various exhibitions and experiencing events featured at the festival will offer its visitors an opportunity to find the true values of Korean food, as well as the country's farming and fishing villages, the organizers said.

[email protected]


http://www.koreatimes.co.kr/www/news/biz/2008/10/123_32807.html

"...especially residents there"???

The last time I went to a Korean restaurant in the U.S. there were only "residents" there, and I got the distinct feeling I, as a Caucasian, was NOT welcome.

But, hey, it's a free market. Package up some Korean food, put it in vending machines around the world, and see if it sells. If people like it, they will buy it.

Here's some words for their jingle:

"I'd like to teach the world to sing in perfect harmony, I'd like buy the world some kimchi."

I would have like to have heard the presentation on why Italian food is popular around the world, and the Koreans' response. How many Koreans have tasted Italian food, aside from faux pizza? Italian food is popular because (shhh! don't tell anybody the secret!!!) it tastes good.

You want to know how to judge the culinary finesse of a country? Taste their butter. The better the butter, the more sophisticated the nation's taste buds.

Korean butter has NO taste and is hard as a rock.


______

Korea, the State of Delusion.
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Hyeon Een



Joined: 24 Jun 2005

PostPosted: Thu Oct 16, 2008 4:23 pm    Post subject: Reply with quote

Your post is so stupid I don't know where to start.

So I won't.

(Though that butter comment was particularly retarded)
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VanIslander



Joined: 18 Aug 2003
Location: Geoje, Hadong, Tongyeong,... now in a small coastal island town outside Gyeongsangnamdo!

PostPosted: Thu Oct 16, 2008 4:28 pm    Post subject: Reply with quote

and hence exporting one of the world's highest rates of stomach cancers

not a good idea

Quote:
Koreans are closet cultural imperialists.

'sandbox imperialists' is the term
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jdog2050



Joined: 17 Dec 2006

PostPosted: Thu Oct 16, 2008 4:30 pm    Post subject: Reply with quote

VanIslander wrote:
and hence exporting one of the world's highest rates of stomach cancers

not a good idea

Quote:
Koreans are closet cultural imperialists.

'sandbox imperialists' is the term


But the food has a "healthy nature" Vanislander! A HEALTHY NATURE!!!

I've just started working for a company and I've had to start turning down lunch because the food options around here are so goddamned boring and salty. Screw Naksongdae station, blech.
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sojourner1



Joined: 17 Apr 2007
Location: Where meggi swim and 2 wheeled tractors go sput put chug alugg pug pug

PostPosted: Thu Oct 16, 2008 4:46 pm    Post subject: Reply with quote

I think the samyeopsal, gamjatang, and gimbap would go over well. We have Korean BBQ restaurants in America, but I never tried it. I also seen kimchee, ramyeon, and other things Korean in the super markets at home. We have many international food sections and stores that cater to foreigners. I remember how a Korean friend last year was too scared to travel to America for fear he'd not have Korean food, but I told him it's not a problem though it's American grown meat, rice, and potatoes. He actually believed Korean produced food was superior to all other food and it was NOT ok to eat foreign food. I took him to an American Thanksgiving dinner at the Seamans club in Busan and he wouldn't eat it for fear it was not pure enough.

I would imagine that Korean food would be gourmetized when served abroad. For example, instead of only getting only one small pototoe and 2 pieces of pork spine with barely any meat in your gamjatang, you'd get more potatoes and a lot more meat such a slab of slow cooked pork ribs. You'd also get friendly smiling warm service instead of this cold robot style of treatment. In Italy, the pizza is much more basic such as only having a few tiny cherry tomatoes, unlike in other countries where it gourmetized with many toppings. Many international foods get gourmetized to satisfy diners from other countries. I'm sure Korean food in 5 star Seoul hotels is very delicious and filling. I ate at one high class Korean restaurant last year and it was awesome. The royal cuisine goes over well with non-Koreans.

I really like the gamjatang and fried rice, but it's ridiculous how skimpy they go on the meat and potatoes, but if this is all you know, then it's OK and keeps your weight down while you're at. I seem to be hungrier than Koreans.
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alex83



Joined: 03 May 2007

PostPosted: Thu Oct 16, 2008 4:48 pm    Post subject: Reply with quote

I absolutely love Korean food, always have.
However, I believe there must be a relatively large Korean community around to support any Korean restaurant. In Toronto, there are probably dozens of Korean restaurants, almost exclusively frequented by Koreans (even though Torontonians are generally very open to new tastes).

Then, there are the sushi joints advertising "Japanese and Korean food."
110 times out of 100, they're Korean owned. Anyone from Toronto knows there's about 12 Japanese people living there.

This is how many people back home have their first experience with Korean food--getting served random panchan with their sashimi boat. Most people don't have the exposure to realize what kind of food they're eating.

In terms of opening restaurants, if this is done in areas without enough Koreans to support them, I belive they'll mostly fail (with the exception of Korean BBQ). Because unlike other Asian cuisines (Thai, Indian), which can still taste ok when "dummed down," taking the spice out of most Korean food kills it altogether.
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ciccone_youth



Joined: 03 Mar 2008
Location: Japan

PostPosted: Thu Oct 16, 2008 5:02 pm    Post subject: Reply with quote

In Montreal, we'd always go to this Korean restaurant to eat bibimbap and BBQ meats and bulgogi, it was such a novelty for me! The ajuma who owned the place was so friendly too, it made me love Korean food before I came here.

However I realized now that it tasted a bit different than what I eat here, but it was really good, the portions were big, too.
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pkang0202



Joined: 09 Mar 2007

PostPosted: Thu Oct 16, 2008 5:39 pm    Post subject: Reply with quote

Hyeon Een wrote:
Your post is so stupid I don't know where to start.

So I won't.

(Though that butter comment was particularly retarded)


I concur.
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laogaiguk



Joined: 06 Dec 2005
Location: somewhere in Korea

PostPosted: Thu Oct 16, 2008 5:46 pm    Post subject: Reply with quote

Korean food is actually taking on back home. I've been back in Canada for over 6 months in nowhereville and it's becoming more popular. It won't replace sushi anytime soon, but there is some good Korean food. It's just now I don't have to eat it every day. Sometimes I actually want it.

As for the cultural imperalism, if Korea was powerful or had ever been powerful, they would have taken over as many countries as they could have (or would) and would be pretty much the same as Japan was in WWII. Look how they treat whities (the people they respect the most) from significantly more powerful countries with skills they need. Now imagine if they were the powerful ones and didn't need to pretend to respect us...
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spencer23



Joined: 25 Jan 2007

PostPosted: Thu Oct 16, 2008 6:07 pm    Post subject: Reply with quote

I live in Taipei now and Korean food is really popular here too. Actually my local supermarket sells Kimchi (locally made in Taiwan but called "Korean Kimchi") cheaper then what I could buy it for in Suwon.

Actually funny story my two Korean friend's (brother and sister) came and stayed at my house in Taipei. I bought them a tub of locally made Kimchi. AT first they were like " Kimchi can be only made it Korea" and were a bit apprehensive about eating "foreign" Kimchi. But after the first try they devoured the tub in about 24 hours..
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Whirlwind



Joined: 03 Jun 2005

PostPosted: Thu Oct 16, 2008 6:22 pm    Post subject: Reply with quote

I agree with you, OP. It's a good thing that Koreans don't have any power in the world because if they had, they be exactly like those two countries that you mentioned. Thankfully, they are a tiny country without any real significance. As for Korean food, I just can't see the appeal. Leaves, twigs, rotten cabbage and everything drowned in red pepper paste. All that cuisine available back home(Italian, Mexican, etc), why would anyone choose Korean? I guess maybe because it's dirt cheap and a fast option. The reality is that Korean food is peasant cuisine.
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hugekebab



Joined: 05 Jan 2008

PostPosted: Thu Oct 16, 2008 6:31 pm    Post subject: Reply with quote

sojourner1 wrote:

In Italy, the pizza is much more basic such as only having a few tiny cherry tomatoes, unlike in other countries where it gourmetized with many toppings. Many international foods get gourmetized to satisfy diners from other countries.


I think the word you are looking for is buggered. It's true Italian pizza has less crap on it, but it also tastes a lot better and the ingredients that are on the pizza are better quality.

Koreans just don't have that natural food sense that say the Italians or the Thais might have. Any other cuisine they try to get their hands on that I've experienced, is usually ruined.
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alex83



Joined: 03 May 2007

PostPosted: Thu Oct 16, 2008 6:38 pm    Post subject: Reply with quote

hugekebab wrote:

Koreans just don't have that natural food sense that say the Italians or the Thais might have. Any other cuisine they try to get their hands on that I've experienced, is usually ruined.


So very true.
From pizza with sweet potato and corn niblets, to "카래", to complete misunderstanding of the uses of mayonaisse...I nearly vomit upon the site of foreign food in Korea.
If I didn't love Korean food as much as I did, I probably wouldn't live here.
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