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A stronger CASS beer coming soon
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charlieDD



Joined: 16 Jun 2006
Location: Seoul, Korea

PostPosted: Tue Mar 06, 2007 5:26 pm    Post subject: A stronger CASS beer coming soon Reply with quote

http://www.koreaherald.co.kr/SITE/data/html_dir/2007/03/06/200703060070.asp

About time they hit this market niche. I've seen similar beers marketed in Malaysia and, I think, Vietnam. The one in Malaysia was 8% and would advertise "Gets you there faster."

Been about fifteen years since the U.S. banned high alcohol content in beers, right? And I think the makers are not even allowed to refer to alcohol content in their advertisements. Colt 45 used to be the strongest one before then, I think.

Any of you ever had the Guinness Stout that is brewed in Malaysia? It's an 8% alcohol beer. It's more bitter and a lot stronger than the standard Guinness Stout. And it has a different name: "Foreign Extra Stout" If you're ever in Malaysia or Singapore (maybe elsewhere in the region, but haven't seen it in Thailand, Hong Kong or Vietnam), give it a try. I usually bring home a couple bottles with me.

Oh, by the way, . . CASS is a local version of COORS, believe it or not. COORS did a joint development thing back in the 90's with, I believe, Jinro and later, in 1999, the CASS brand was bought up by OB. I read that when Jinro started making CASS it had only previously made soju and OB had only made beer and a kind of mutual agreement existed between them not to step on each other's toes. After Jinro came out with CASS, OB said all bets were off and came out with it "GREEN" soju. Jinro counterattacked with its "NICE" . . . and . . . .
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butlerian



Joined: 04 Sep 2006
Location: Korea

PostPosted: Tue Mar 06, 2007 5:36 pm    Post subject: Re: A stronger CASS beer coming soon Reply with quote

charlieDD wrote:
http://www.koreaherald.co.kr/SITE/data/html_dir/2007/03/06/200703060070.asp

About time they hit this market niche. I've seen similar beers marketed in Malaysia and, I think, Vietnam. The one in Malaysia was 8% and would advertise "Gets you there faster."

Been about fifteen years since the U.S. banned high alcohol content in beers, right? And I think the makers are not even allowed to refer to alcohol content in their advertisements. Colt 45 used to be the strongest one before then, I think.

Any of you ever had the Guinness Stout that is brewed in Malaysia? It's an 8% alcohol beer. It's more bitter and a lot stronger than the standard Guinness Stout. And it has a different name: "Foreign Extra Stout" If you're ever in Malaysia or Singapore (maybe elsewhere in the region, but haven't seen it in Thailand, Hong Kong or Vietnam), give it a try. I usually bring home a couple bottles with me.


I'm not a big fan of very strong beer. Usually has a much sweeter taste due to the higher sugar/alcohol content. I think that in order to make a reasonable-tasting beer the limit is somewhere around 7%. In much of Europe, including Spain and Italy, the normal beer is around 5% and the "doppio malto" (double malt) beer is around 7%. Both taste fine, but the 9% beers I've tried (Fosters Super etc) have tasted more like cheap wine.

I do, however, prefer a beer of between 5-5.5% rather than the current 4.5% in Korea, so a boost of 1% wouldn't be a bad thing.
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uberscheisse



Joined: 02 Dec 2003
Location: japan is better than korea.

PostPosted: Tue Mar 06, 2007 5:45 pm    Post subject: Reply with quote

beer with a higher alcohol content generally tastes really gross in my opinion. i've tried a pretty sizeable handful of those beers and i always end up with a hangover, and i didn't have fun drinking it to begin with.

5% seems to be the magic number. anything else tends to taste like it's been left fermenting for too long.
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hubba bubba



Joined: 24 Oct 2006

PostPosted: Tue Mar 06, 2007 5:46 pm    Post subject: Reply with quote

Most importantly, why the *beep* can't I get Samuel Adams here?
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RACETRAITOR



Joined: 24 Oct 2005
Location: Seoul, South Korea

PostPosted: Tue Mar 06, 2007 5:52 pm    Post subject: Reply with quote

I'm glad to see Korea introducing new beers rather than just more watered down versions of watered down beers (looking at you, Coors).
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hubba bubba



Joined: 24 Oct 2006

PostPosted: Tue Mar 06, 2007 5:58 pm    Post subject: Reply with quote

Quote:
The country's second-largest brewery said it will launch the Cass Red brand with an alcohol level of 6.9 percent to meet more diverse needs of consumers.

"We want to offer more variety to consumers, as they have various drinking habits and needs, and Cass Red would be a brand extension," Chung Yong-min, head of OB's public relations division, told The Korea Herald.



Haha, now that's just funny. Various drinking needs. Glad to see OB is lookin out for the little guy.

So, is it actually going to be a dark beer?
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charlieDD



Joined: 16 Jun 2006
Location: Seoul, Korea

PostPosted: Tue Mar 06, 2007 5:59 pm    Post subject: Reply with quote

Yeah, I generally don't like high alcohol content beers. The Guinness Foreign Extra Stout brewed in Malaysia (and maybe elsewhere in S.E. Asia) is my only exception. I like a bitter, strong stout and this one fits the bill like no other I've had.
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waltjocketty



Joined: 09 Oct 2006

PostPosted: Tue Mar 06, 2007 6:08 pm    Post subject: Re: A stronger CASS beer coming soon Reply with quote

charlieDD wrote:

Been about fifteen years since the U.S. banned high alcohol content in beers, right? And I think the makers are not even allowed to refer to alcohol content in their advertisements. Colt 45 used to be the strongest one before then, I think.


Wrong and wrong. There are loads of stouts and IPAs in the States with high alcohol content and there always have been. Also barleywines are plentiful if you head out to Colorado, Northern California or Oregon, but I guess maybe technically they aren't beers.
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waltjocketty



Joined: 09 Oct 2006

PostPosted: Tue Mar 06, 2007 6:14 pm    Post subject: Reply with quote

hubba bubba wrote:
Most importantly, why the *beep* can't I get Samuel Adams here?


Maybe there are three reasons:
1. It's terrible, especially from the bottle.
2. It's a microbrewed beer (or so they claim, though their distribution spans the entire country and their batches are relatively large in comparison to real micros) and its distibution here would result in outrageous prices.
3. If you like Sam Adams, you're probably a Red Sox fan, and therefore deserve no happiness in your life.
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Dev



Joined: 18 Apr 2006

PostPosted: Tue Mar 06, 2007 6:20 pm    Post subject: Reply with quote

"The last time beer with higher alcohol content was introduced was in September 1991. Hite's "Stout" had 7 percent alcohol. But it failed to gain popularity, prompting the brewery to lower the content to 5 percent. "

Is Hite Stout really 5%? I thought it was more like 4%. It still tastes watery.

Anyway, I welcome this new beer. Anything has to be an improvement over what's currently out there.
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hubba bubba



Joined: 24 Oct 2006

PostPosted: Tue Mar 06, 2007 6:23 pm    Post subject: Reply with quote

waltjocketty wrote:
hubba bubba wrote:
Most importantly, why the *beep* can't I get Samuel Adams here?


Maybe there are three reasons:
1. It's terrible, especially from the bottle.
2. It's a microbrewed beer (or so they claim, though their distribution spans the entire country and their batches are relatively large in comparison to real micros) and its distibution here would result in outrageous prices.
3. If you like Sam Adams, you're probably a Red Sox fan, and therefore deserve no happiness in your life.


Who pi$$ed in your cornflakes? Have fun with your barleywine, Frodo.
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Zolt



Joined: 18 May 2006

PostPosted: Tue Mar 06, 2007 6:23 pm    Post subject: Reply with quote

Not all high alcohol beer are too sweet. They just need loads more time to mature, and to be really heavy on hops. Then they kick some serious ass.

Oh and I didn't know malaysia had all those funky beers. Too bad I stayed on tiger the whole time I was there and did not investigate any more. Well, next time I guess.
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Demonicat



Joined: 18 Nov 2004
Location: Suwon

PostPosted: Tue Mar 06, 2007 6:44 pm    Post subject: Reply with quote

Speaking of beers, wtf is up with OB blue? I normally actually like OB. Yeah, I know- but I am a pilsner fan, and OB is an average, cheap beer- not good not bad. This new ob blue though, is about the nastiest thing I have ever tasted. If any of you were at the cage last week, you know what I mean. People were literally going to whatever bartender had NOT opened uo the ob blue box yet.
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ipsofacto



Joined: 26 Feb 2007

PostPosted: Tue Mar 06, 2007 6:45 pm    Post subject: Reply with quote

Quote:
"The new beer is designed to target the consumer niche with stronger alcohol tolerance levels,"


That will be the entire peninsula, then ...
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Wangja



Joined: 17 May 2004
Location: Seoul, Yongsan

PostPosted: Tue Mar 06, 2007 7:04 pm    Post subject: Reply with quote

As I always say, if it ain't ale, it's just a lager and doesn't really count.

That said, I prefer a beer around 4.5-5% - as a session beer it's enough.
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