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Last Updated: Monday, 3 September 2007, 09:17 GMT 10:17 UK

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Why kissing means more to women

Men and women view kissing differently
If a picture is worth a 1,000 words, so may be a kiss - or certainly to a woman anyway, researchers say.
A New York State University team quizzed over 1,000 students, finding women place a big emphasis on kissing.

They use kissing as a way of assessing the recipient as a potential partner, and later to maintain intimacy and to check the status of a relationship.

But men placed less importance on it, using it to increase the likelihood of sex, Evolutionary Psychology reported.

The questionnaires revealed men were less discriminating when it came to deciding who to kiss or who to have sex with.

While both sexes participate in the adaptive benefits of kissing, we found sex differences when considering the pursuit of short-versus long-term mating strategies

Dr Gordon Gallup, lead researcher

They were more willing to have sex with someone without kissing, to have sex with someone they are not attracted to and agree to have sex with someone they considered to be a bad kisser.

But kissing was more important as a bonding mechanism to women.

http://news.bbc.co.uk/2/hi/health/6975794.stm