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Why is a cup of coffee so expensive in Japan?
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Michael188



Joined: 12 Dec 2005
Posts: 16

PostPosted: Tue Jan 09, 2007 1:34 am    Post subject: Why is a cup of coffee so expensive in Japan? Reply with quote

Hi,

I am off to have a cup of coffee and study Japanese. Every time I go and do this I think "Why is a cup of coffee 320 yen?" No matter where I go it the same outrageous price.

It makes no sense why it should be double the price of a cup in Canada. Maybe it is import tariffs? Maybe the ocha tea police demand higher prices to protect Japanese ocha market from alternative competitors. What is even more baffling is that a latte or a mocha are the same or close to the same prices as in Canada, but just a regular cup of Joe is out of this world.

So can anyone one give me a reasonable explanation why a cup of coffee is 320 yen or more for what I consider terrible coffee. Yes, I think Japanese coffee is terrible, whereas the lattes, mochas etc. are very good.

Mike
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shuize



Joined: 04 Sep 2004
Posts: 1270

PostPosted: Tue Jan 09, 2007 1:47 am    Post subject: Reply with quote

Quote:
So can anyone one give me a reasonable explanation why a cup of coffee is 320 yen or more for what I consider terrible coffee. Yes, I think Japanese coffee is terrible, whereas the lattes, mochas etc. are very good.

Because you're paying for more than just the coffee. You're also paying for the space to sit down and relax which, as you should know by now, is at a premium in Japan.
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Venti



Joined: 19 Oct 2006
Posts: 171
Location: Kanto, Japan

PostPosted: Tue Jan 09, 2007 2:04 am    Post subject: Reply with quote

Only a chain smoking, pornographic manga-reading salaryman drinks regular coffee at a coffee shop.

As for non-smoking joints, does anyone drink the regular stuff at Starbucks? I don't think so.

Drink the regular stuff at home and drink your mochas, lattes, etc... at the coffee shop.
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womblingfree



Joined: 04 Mar 2006
Posts: 826

PostPosted: Tue Jan 09, 2007 3:17 am    Post subject: Re: Why is a cup of coffee so expensive in Japan? Reply with quote

Michael188 wrote:
Hi,

I am off to have a cup of coffee and study Japanese. Every time I go and do this I think "Why is a cup of coffee 320 yen?" No matter where I go it the same outrageous price.

It makes no sense why it should be double the price of a cup in Canada.


It makes a lot of sense if you know about the value of the Canadian dollar.

Try coming to London where a Grande Mocha at Starbucks will set you back �3.80 (about $8.60 Canadian!!!)

On the plus side you do realise that you are earning a small fortune in Canadian $$'s?
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wintersweet



Joined: 18 Jan 2005
Posts: 345
Location: San Francisco Bay Area

PostPosted: Tue Jan 09, 2007 3:28 am    Post subject: Reply with quote

I remember buying coffee at the Narita airport. It was a little pricey. But it came in lovely, British porcelain cups--the really nice, delicate, thin ones. I can't imagine anyone trusting an airport customer with fine china in an American airport... I really enjoyed it but I think a lot of people would rather have the paper cup and half the price.

The "you're basically renting living room space, since you don't have any yourself" theory seems to be the dominant one.
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Apsara



Joined: 20 Sep 2005
Posts: 2142
Location: Tokyo, Japan

PostPosted: Tue Jan 09, 2007 4:30 am    Post subject: Reply with quote

A cafe latte at Doutor is 210 yen- I don't think that's expensive at all. In NZ these days you are looking at 3-4 dollars for a latte or cappucino. Starbucks is expensive everywhere, as above, you're paying for the atmosphere.
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ripslyme



Joined: 29 Jan 2005
Posts: 481
Location: Japan

PostPosted: Tue Jan 09, 2007 6:15 am    Post subject: Reply with quote

wintersweet wrote:
The "you're basically renting living room space, since you don't have any yourself" theory seems to be the dominant one.


Then they should make the "take out" prices cheaper! Wink
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ShaggyZ



Joined: 20 Nov 2006
Posts: 25
Location: Alberta

PostPosted: Tue Jan 09, 2007 7:29 am    Post subject: Reply with quote

Quote:
As for non-smoking joints, does anyone drink the regular stuff at Starbucks? I don't think so.


I do.
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