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Is South Korea really that superficial/materialistic?
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mortilap1



Joined: 12 Oct 2013

PostPosted: Thu Mar 20, 2014 12:54 pm    Post subject: Is South Korea really that superficial/materialistic? Reply with quote

Hi all,

After telling a couple friends here in the US that I would be teaching in South Korea, a few mentioned to me how it was an extremely superficial, vain, materialistic, money-driven culture. Shocked Is this mostly true for South Korea, or is it just a stereotype? I'm assuming the larger cities would tend to fit this stereotype more?

I'm curious to hear the opinions of people who have lived in SK for a few years.

I am aware of all the plastic surgeries that women have, so I guess that my friends' arguments...
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joelove



Joined: 12 May 2011

PostPosted: Thu Mar 20, 2014 2:12 pm    Post subject: Reply with quote

Is there any culture much different? I guess as a foreigner you will notice things from a different background than local people, and you might say, "How different it is!" -- but the background you come from is not much different, is it? The struggle to be somebody, to make money, to show off, envy, greed, competition, and the rest of the pressures and compulsions you were brought up in will be apparent in the Korean culture too.
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optik404



Joined: 24 Jun 2008

PostPosted: Thu Mar 20, 2014 2:36 pm    Post subject: Reply with quote

Not any more materialistic than the West. Like most things in Asia, people tend to exaggerate. I would say places like Gangnam, cheongdam, and sinsa are similar to Los Angeles in terms of materialism. Bunch of rich kids with way too much money walking around.
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Zyzyfer



Joined: 29 Jan 2003
Location: who, what, where, when, why, how?

PostPosted: Thu Mar 20, 2014 5:26 pm    Post subject: Reply with quote

I normally don't participate in threads like these because they've been done to death and I think I said my current opinion on like five different threads more than 10 years ago, and don't want to spoil the fun for other posters by repeating myself ad nauseum! But I don't want anyone thinking that I am not against people calling Koreans superficial, and possibly even supportive of the notion, so I guess I had better put in my two cents and make my stance perfectly clear!

joelove wrote:
Is there any culture much different? I guess as a foreigner you will notice things from a different background than local people, and you might say, "How different it is!" -- but the background you come from is not much different, is it? The struggle to be somebody, to make money, to show off, envy, greed, competition, and the rest of the pressures and compulsions you were brought up in will be apparent in the Korean culture too.


What joelove said.

It gets accentuated in Korea because of the prevalence and high use of mirrors, the rate of plastic surgery, conversations people have had with materialistic people, and so on.

To summarize, don't call Koreans superficial, it's not very nice and people in the West are also superficial! I hope my stance on this issue is extremely straightforward and known to the entirety of the message board!


Last edited by Zyzyfer on Thu Mar 20, 2014 5:27 pm; edited 1 time in total
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happiness



Joined: 04 Sep 2010

PostPosted: Thu Mar 20, 2014 5:26 pm    Post subject: Reply with quote

I think Korea has the lack of the western concept of a Judeo-Christian ethic in terms of what we would see as humility/pride/empathetic (all to a degree, natch). Their whole ethic is their Conufician Hierarchy, coupled with the limited resources, as well as with their education system, being extremely trained to have tunnel vision. That makes the drive for success for them to be based around position, and appearance of position. The lack of divulgence from this modern Korean ideal makes things seem to the outsider as very materialistic and money driven, but even if you look at their dramas, compared to western rich, its not that impressive (maybe the car). The houses in the dramas are kind of like a average middle class dwelling, maybe a bit fancier.

I dont think koreans are that materialistic, but I dont see what they want to own. They say Im materialistic (because I have 2 leather jackets, ooooooh) They just are always after that position, and they want to be in groups. I think thats it.
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joelove



Joined: 12 May 2011

PostPosted: Thu Mar 20, 2014 5:52 pm    Post subject: Reply with quote

You can meet intelligent people too, born in Korea or elsewhere.

Note: This is everybody, according to his/her own opinion.
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atwood



Joined: 26 Dec 2009

PostPosted: Thu Mar 20, 2014 6:49 pm    Post subject: Reply with quote

I say yes. As it says above, there's little morality in Korea. Thus money and appearance become the most important values in Korean society.

Some may mention family, but that's based on money too, beginning with bowing for money on holidays to being judged by how much money you spend on your family to who gets the old man's money, if after being retired at the age of 50 by a chaebol he has any left.

Now I'm not saying the West is not materialistic, but there are values there, especially religious ones, that undercut its influence. For example, think of how much more common and important charity in the U.S. is compared to in Korea.
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cj1976



Joined: 26 Oct 2005

PostPosted: Thu Mar 20, 2014 7:05 pm    Post subject: Reply with quote

It is probably related to urban living and high disposable income. Seoul is a fast-paced city where trends appear and disappear in the blink of an eye. People do appear to be relentlessly consumerist here in Seoul, but people in the countryside seem much more down to earth and less concerned with overt displays of wealth.
That probably stands for most modern societies. However, Korea might be a little more materialistic than most due to the utter misery of Korean life. From what I have learned reading trashy women's lifestyle mags, shopaholics tend to be quite depressed and are trying to fill a void.
How else can you be happy in the global suicide hotspot?
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nate1983



Joined: 30 Mar 2008

PostPosted: Thu Mar 20, 2014 7:08 pm    Post subject: Reply with quote

I would say that, on average, Koreans tend to be somewhat less practical in their consumption habits than Americans (and I'm sure others in the west, but I'm from the US so that's my natural frame of reference). I don't think the typical American 20-something spends as much - as a percentage of income - on "materialistic" things, e.g. beauty creams, plastic surgery, designer handbags, lavish smartphone. It's bad in the US, but Korea takes it to an even higher level.
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cj1976



Joined: 26 Oct 2005

PostPosted: Thu Mar 20, 2014 7:20 pm    Post subject: Reply with quote

nate1983 wrote:
I would say that, on average, Koreans tend to be somewhat less practical in their consumption habits than Americans (and I'm sure others in the west, but I'm from the US so that's my natural frame of reference). I don't think the typical American 20-something spends as much - as a percentage of income - on "materialistic" things, e.g. beauty creams, plastic surgery, designer handbags, lavish smartphone. It's bad in the US, but Korea takes it to an even higher level.


That's because the typical American 20-something probably pays rent and buys their own groceries. Living with the folks until you are 32 has certain advantages.
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No_hite_pls



Joined: 05 Mar 2007
Location: Don't hate me because I'm right

PostPosted: Thu Mar 20, 2014 9:49 pm    Post subject: Reply with quote

cj1976 wrote:
nate1983 wrote:
I would say that, on average, Koreans tend to be somewhat less practical in their consumption habits than Americans (and I'm sure others in the west, but I'm from the US so that's my natural frame of reference). I don't think the typical American 20-something spends as much - as a percentage of income - on "materialistic" things, e.g. beauty creams, plastic surgery, designer handbags, lavish smartphone. It's bad in the US, but Korea takes it to an even higher level.


That's because the typical American 20-something probably pays rent and buys their own groceries. Living with the folks until you are 32 has certain advantages.


+1
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jazzmaster



Joined: 30 Sep 2013

PostPosted: Thu Mar 20, 2014 10:59 pm    Post subject: Reply with quote

Compared to where I grew up, Koreans are very materialistic and superficial. Looks are far more important here, and keeping up with the Jones/Kims seems to be more widespread than back home.
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Old Painless



Joined: 01 Jan 2014

PostPosted: Thu Mar 20, 2014 11:16 pm    Post subject: Reply with quote

What's really funny is how the Koreans that carry fake LV purses actually know that 90% of the women on the train/bus can spot a fake a mile away, and they still proudly carry them .
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optik404



Joined: 24 Jun 2008

PostPosted: Fri Mar 21, 2014 12:28 am    Post subject: Reply with quote

Old Painless wrote:
What's really funny is how the Koreans that carry fake LV purses actually know that 90% of the women on the train/bus can spot a fake a mile away, and they still proudly carry them .


Should they be ashamed?
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andrewchon



Joined: 16 Nov 2008
Location: Back in Oz. Living in ISIS Aust.

PostPosted: Fri Mar 21, 2014 2:17 am    Post subject: Reply with quote

extremely superficial, vain, materialistic, money-driven: what's so bad about it, anyway?

Consider a country that isn't then. Switzerland for example. 'Exciting' isn't the word ususally used to describe that place. Belgium is another. Finland, Norweg, Cambodia, New Zealand, Uruguay... all very sensible countries. Nothing much happens there, either.

When returnees say: extremely superficial, vain, materialistic, money-driven etc. they are describing is 'karma'. Their life ain't that exciting anymore. Cool
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