<b> Forum for those teaching business English </b>
Moderators: Dimitris, maneki neko2, Lorikeet, Enrico Palazzo, superpeach, cecil2, Mr. Kalgukshi2
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Itasan
- Posts: 557
- Joined: Wed Nov 05, 2003 8:22 am
- Location: Yokohama, Japan
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by Itasan » Tue Feb 07, 2006 7:22 am
LOHAS is an acronym for Lifestyles of Health and Sustainability - a $227 billion market segment in the U.S. alone but worldwide in its extent. It aligns with those who espouse New Age belief but extends also into the environmentalist movement and Complementary and alternative medicine. (Wikipedia)
Is this new word 'Lohas' familiar to you?
Thank you.
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Lorikeet
- Posts: 1374
- Joined: Sun May 18, 2003 4:14 am
- Location: San Francisco, California
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Contact:
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by Lorikeet » Tue Feb 07, 2006 9:28 am
Not me. I never heard of it before.
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tigertiger
- Posts: 246
- Joined: Sun Nov 13, 2005 9:42 am
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by tigertiger » Tue Feb 07, 2006 11:47 am
Lorikeet wrote:Not me. I never heard of it before.
Me neither.
Perhaps one for the cognisenti
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sbourque
- Posts: 158
- Joined: Thu Dec 09, 2004 12:32 pm
- Location: USA
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by sbourque » Fri Feb 17, 2006 9:16 pm
sounds like something the market research people dreamed up--they're into lifestyle segmentation (Yuppie, Buppie, DINK).
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Itasan
- Posts: 557
- Joined: Wed Nov 05, 2003 8:22 am
- Location: Yokohama, Japan
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by Itasan » Fri Feb 17, 2006 10:47 pm
Thank you very much, everybody.
